✦ See what Muley finds — free

See what Muley
would do for you.

Paste your website. In about a minute Muley reads your site, spots what’s leaking time and money, and hands back a plan, before you sign up for anything.

https://
✓ No signup to see it✓ We read only your public page
Built forCake studiosFloristsContractorsSalonsPhotographersCaterers

Six piles that stack up on a small business.

Muley carries the busywork, the back office, and the vendor chores. Explore each one.

Goes stale first

Website & presence

Hours, prices, seasonal promos, and fresh photos pushed to your site, Google, and Yelp — always current.

270%
greater purchase likelihood once a listing shows five reviews instead of none.
Spiegel Research Center, Northwestern, 2017
See how →
Money that slips away

Getting paid

Invoices out the moment a job is done, deposits chased before work starts, overdue balances nudged politely.

1 in 4
business failures is linked to unpaid invoices. Not a bad year — money that was earned and never collected.
Allianz Trade
See how →
The tax-time dread

Bookkeeping & expenses

Receipts categorized, mileage tracked, per-job profit computed, and a clean bundle ready for your accountant.

0.5%
per month, plus interest, is what the IRS charges on a late payment — and behind books are how a payment gets late.
IRS late-payment penalty
See how →
Vendor-facing

Supplier & inventory

Watches reorder points, emails suppliers when you run low, and tracks prices and deliveries for you.

See how →
Before it goes cold

Marketing that lapses

Drafts and schedules campaigns, sends review requests, and re-engages customers who've gone quiet.

14.7%
of lapsed customers come back from a four-message win-back sequence. One message alone gets 6.2%. Nobody sends four.
Klaviyo benchmark, 2025
See how →
A hundred small things

Everyday admin

Booking reminders that cut no-shows, quotes from an inquiry, and a morning briefing of what needs you today.

21×
more likely to qualify a lead if you answer within five minutes instead of thirty. Five minutes is not a thing you have while you are working.
InsideSales / MIT Lead Response Management Study
See how →
❖ The two halves

You started out doing the work.
Now you do everything else.

Every small business is two businesses. There is the one you started, and there is the one that showed up with it.

What you keep
The part you love
  • The cake on the bench at six in the morning
  • The wall that finally comes out square
  • The shot you waited an hour of light for
  • The room that looks right once the flowers land
  • The customer in your chair telling you everything
What you hand over
The part that just has to happen
  • The website still showing last spring's prices
  • The account nobody has posted to in three weeks
  • Tomorrow's list, for whoever is coming in
  • The deposit nobody chased
  • The supplier you meant to call before Saturday
  • The customer who loved it and was never asked for a review

None of the second column brings you any joy. All of it has to happen or the business stops, so it happens at nine at night, after the actual work is done.

Give that column to Muley. It carries each one to the end — the site updated, the order placed, the deposit chased, the books current — and hands back the one thing that should stay yours: the message going to your customer, written and waiting for your yes.

If someone already opens your mail, keeps your calendar, or does your books, Muley is not for you — that back office already exists. Muley is built alongside a working cake studio, against real orders and real customers, rather than designed in the abstract.

See it in action

Ask Muley anything about your business.

app.muley.ai/home
MULEY
Home
Invoices
Follow-ups
Bookkeeping
Suppliers
Website
Needs you today
3 drafts to approve1 deposit overdue
Good morning, Lindsay
Here’s what Muley handled overnight
✦ Ask Muley
How’s revenue vs last week?
✦ MULEYfrom your numbers
Revenue this week
This week$6,840.00
Last week$5,800.00
Vs last week+18%
Ask Muley anything about your business…
↑

Made for the businesses that do it all themselves

Cake studiosFloristsContractorsSalonsPhotographersCaterers

Proudly Marin-grown.

A few of our neighbors
Autodesk
BioMarin
RH
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Lucasfilm
ILM
Skywalker Sound
GUIDE DOGS
FOR THE BLIND
Fireman's Fund
EQUATOR
Cowgirl
Creamery
RUSTIC BAKERY
Sol Food
Mike's Bikes
MARIN BIKES
MARIN SUN
FARMS
Comforts
Heidrun
Meadery
WildCare
Marin Cake
Studio

You already earned it.
Muley goes and gets it.

The money is in the follow-up nobody sent, the invoice nobody chased, and the customer who quietly stopped coming back.

✦ MULEY
Invoice sent to the Okafor party. Want me to nudge them in 3 days if it’s unpaid?

Increase the lifetime value of every customer

Go beyond the busywork to protect the relationships that drive repeat business.

25–95%is how much profits rise from a 5% increase in retention.
Bain & Company (Reichheld)

Never drop a follow-up

Quotes, deposits, and review requests all get chased before they slip through the cracks.

80%of deals need five or more follow-ups to close. 44% of people give up after one.
Marketing Donut / Scripted

One place for everything

Email, SMS, your website, and suppliers — all handled from one screen.

36%of a small business owner's work week goes to small administrative tasks.
Time etc / Forbes, 2023

Only pay for what helps

Simple pricing that scales with your business — never a bill bigger than the help.

$36comes back for every $1 spent on email marketing.
Litmus, State of Email
Meet Muley

It writes the part you never get to.

Ask anything

Answers straight from your own numbers.

Revenue, unpaid invoices, your busiest week, which customer hasn't ordered in a while — just ask. Muley reads your books, bookings, and messages and answers in plain language.

Get early access →
Who hasn’t ordered since spring?
✦ MULEY4 customers gone quiet
Danielle R. — last order Apr 292 days
The Okafor wedding party88 days
Marcus T.81 days
Draft a check-in →
It drafts, you approve

The line Muley won't cross.

Muley writes the supplier email, the payment reminder, the quote — then hands it to you. You edit a word, hit send, or let it go. The personal touch that wins local business stays with you.

See how it works →
✦ DRAFTto Sweet Supply Co.
Hi Rosa — we’re running low on the 10" gold boards and vanilla bean paste. Could you send another case of each by Friday? Same address as last time. Thank you!
Approve & sendEdit
❖ The boundary

Muley handles the load.
You own the relationship.

Muley handles
The load
  • Emails to your suppliers
  • Your books, expenses & mileage
  • Your website & listings
  • Invoice, deposit & pickup nudges
  • Review-request texts after a job
  • First drafts of your follow-ups
You own
The relationship
  • The cake-design back-and-forth
  • Custom requests & substitutions
  • Negotiating the project
  • The personal relationship
  • Every message in the conversation
“The invoices, the supplier emails, the follow-ups I used to write at midnight — Muley just carries them now. I get to spend the day on the cakes.”
Design partner · a working cake studio Muley is built alongside
Trust & control

You stay in charge of every word.

Muley is built so the conversation with your customer stays yours, and your data never leaves your business.

Approve before send

Every message in a conversation with your customer waits for your yes. The one exception is the review-request text, which you switch on yourself.

Your data stays yours

Your numbers, customers, and messages are never sold or used to train anyone else's model.

A clear paper trail

See exactly what Muley did, when, and why — every action is logged and reversible.

Leave whenever

Export everything in a click. No lock-in, no hostage data.

Put your Muley on it.

Let your Muley carry the busywork. Keep the part only you can do.

Free to start · No credit card · Built alongside Marin Cake Studio